Sponsorship

coyne_shopDrive Revenue

  • Capitalize on racing fan brand loyalty
  • Promotions: in-store, on-site/at-track, Web
  • Trackside sales opportunities
  • Merchandising
  • Licensing
  • Enhance Public Image

    • Experiential marketing events
    • Media relations
    • Personal appearances
    • Race car appearances
    • Media coverage—all events are covered internationally
    • Brand identity: race car, driver uniform, transporter, crew uniforms

    Accelerate Business Partner Relations

    • Drive retail/dealer traffic
    • Dealer/business partner incentives
    • VIP experience: VIP passes, hospitality luncheons, driver meet & greets, pit tours,
    • VIP parking, souvenir/hero cards, Dale Coyne Racing and garage tours
    • Cooperative
    • Cross promotions

    Facilitate Employee Relations

    • Drive retail/dealer traffic
    • Dealer/business partner incentives
    • VIP experience: VIP passes, hospitality luncheons, driver meet & greets, pit tours,
    • VIP parking, souvenir/hero cards, Dale Coyne Racing and garage tours
    • Cooperative
    • Cross promotions
    • Facilitate Employee Relations

    All programs are customized to your business objectives.